Our Services
To succeed online you need to have a clear customer engagement strategy. Here are a few of the questions a strategy will help you answer:
Who are your customers?
What do they want to achieve on your site?
What do you need to provide for them to achieve their objectives?
Below are the services we can provide to help you answer these questions:
Understanding your customer
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Support and Advice
You might just be unsure about what to do next with your online presence. We can work with you to understand your customers and build a plan to move you forward in the right direction. Creating a digital strategy will ensure that you develop the right solutions, at the right time, to engage your audience.
The other services in this section can also be used to support in building a digital strategy.
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Usability Audit
A usability audit of a website is a thorough review aimed at identifying areas where the current site can be improved to enhance user experience. This process involves evaluating various elements like navigation, design, content and functionality to ensure they are user-friendly and meet the needs of visitors.
An audit helps pinpoint issues that might frustrate users, or hinder their ability to achieve their goals, ultimately leading to recommendations for making the website more intuitive and enjoyable to use. It could even identify the need for a new website.
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User Journey Mapping
User journey mapping is the process of creating a visual representation of a user's experience as they interact with a website.
It outlines each step the user takes, from their initial visit, to completing their desired action, highlighting their motivations, emotions and potential pain points along the way.
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Competitor Analysis
Competitor analysis is the practice of evaluating the user experience provided by competitors' websites.
This involves examining how their designs, features and functionalities compare to your own, identifying what they do well and where they fall short. By understanding the strengths and weaknesses of competitors, you can discover opportunities for improvement and develop strategies to create a more compelling and user-friendly experience for your audience.
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Who are your customers?
We can develop detailed profiles that represent different segments of a website or app's target audience.
Each persona includes demographic information, behaviours, goals, challenges and motivations, creating a fictional yet realistic depiction of a typical user. These personas help us understand the diverse needs and preferences of your users, enabling us to create more tailored and effective user experiences. By keeping these personas in mind throughout the design process, we can ensure that the final product is intuitive, engaging and meets the specific requirements of its intended audience.
Creating your website design
We can support you with all aspects of website design and build from the creation of initial sketches to fully understand the structure, to designing wireframes which form the blueprint for the website, before finally moving onto the design and build. You will be kept informed of progress throughout the websites creation.
Your website will be built using a globally recognised online platform which is used by 5 million users worldwide. The platform offers a comprehensive support service and is continuously being updated with new features which you can directly benefit from. The platform requires a small yearly payment which will be included in the price.
Optional ongoing monitoring via a monthly report - for an additional low monthly cost. The report will ensure we understand who is visiting the website and if any improvements need to be made.
Creating or keeping your website content fresh
Keeping website content fresh and up to date is crucial for maintaining user engagement and relevance in a rapidly changing digital landscape. Regularly updated content not only attracts repeat visitors, but also improves search engine rankings, making the site more discoverable by Google.
We can create all aspects of content for your website. See listed examples of the type of content you might require on your website that I can provide:
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We can create the content for your website, we just need an outline of the types of things you want to communicate and we will do the rest.
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If you need bespoke photos for your site, we can take them for you and optimise them for use on your website. we can also source original imagery or create bespoke illustrations to bring aspects of your content and offering to life.
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We can design onsite banners that can communicate a particular service you offer to highlight these to your customers.
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Creating a logo for your website which can be used across all of your digital channels, i.e. website and social media platforms, is also a service we can offer.
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We can create diagrams and Infographics that communicate a particular process or workflow that you might want to communicate to your customers.
Contact us.
If you are in need of some support and want a free initial consultation about your requirements, please call us on 07595602359 or fill out the form below and we will get in touch with you.